Country-specific marketing instruments

Country-Specific Marketing Instruments

All ISM Master's programs include an integrated semester abroad, including M.A. Strategic Marketing Management. You can choose your partner university from a network of more than 30 universities. No matter which partner university you choose, your academic achievements will be 100% credited.

The semester abroad will deepen your subject-specific knowledge. You will also set individual priorities and get to know the intercultural peculiarities of the chosen cultural area. At the same time, you will perfect your language skills.


Fast Track: On the Fast Lane

With the option "Fast Track" the semester abroad is omitted and you shorten your internship period. This allows you to complete your master's degree in only 3 semesters with 90 ECTS. Prerequisite: you bring 210 ECTS from your Bachelor (an alternative admission to Fast Track is possible via demonstrated work experience or by taking the ISM Pre-Master). Find out more from your study advisor.


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My semester abroad in Hong Kong and Budapest

My semester abroad in Hong Kong and Budapest

I did a semester abroad in Hong Kong and Budapest and an internship in Singapore. I have become more open, adaptable and in some respects perhaps more relaxed. This is very important for my current role as I work in different teams and with different colleagues from all over the world.

Anja Dobler, ISM graduate, International Product Manager at WMF Group



Do you have any questions about studying? Please contact us!


+49 151.41 97 68 03
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Amanda Jelonek
Dortmund & Cologne Campus
Amanda Jelonek
+49 231.97 51 39-42
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Marie-Luise Wachowski
Frankfurt/Main & Stuttgart Campus
Marie-Luise Wachowski
+49 69.66 05 93 67-49
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Nina Weidemann
Munich Campus
Nina Weidemann
+49 89.2 00 03 50-42
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Katharina Bohm
Hamburg & Berlin Campus
Katharina Bohm
+49 30.3 15 19 35-101
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