M.A. Strategic Marketing Management
Country-Specific Marketing Instruments
All ISM Master's programs include an integrated semester abroad, including M.A. Strategic Marketing Management. You can choose your partner university from a network of more than 30 universities. No matter which partner university you choose, your academic achievements will be 100% credited.
The semester abroad will deepen your subject-specific knowledge. You will also set individual priorities and get to know the intercultural peculiarities of the chosen cultural area. At the same time, you will perfect your language skills.
Fast Track: On the Fast Lane
With the option "Fast Track" the semester abroad is omitted and you shorten your internship period. This allows you to complete your master's degree in only 3 semesters with 90 ECTS. Prerequisite: you bring 210 ECTS from your Bachelor (an alternative admission to Fast Track is possible via demonstrated work experience or by taking the ISM Pre-Master). Find out more from your study advisor.
My semester abroad in Hong Kong and Budapest
I did a semester abroad in Hong Kong and Budapest and an internship in Singapore. I have become more open, adaptable and in some respects perhaps more relaxed. This is very important for my current role as I work in different teams and with different colleagues from all over the world.
Anja Dobler, ISM graduate, International Product Manager at WMF Group
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