M.A. Luxury, Fashion & Sales Management
M.A. Luxury, Fashion & Sales Management at a Glance
|Standard period of study:||3 semester plus 1 semester thesis|
|Semester start:||September (fall term)|
|Degree:||Master of Arts|
|Accreditation:||FIBAA, German Accreditation Council|
|Admission requirements:||30 ECTS points in the fields of business sciences, business psychology, or a media and communication studies |
|Semester abroad:||One compulsory integrated|
|Practical experience:||12 weeks compulsory internship, workshops, excursions|
|Language:||100 % English|
Fast Track: on the fast lane
With the option Fast Track the semester abroad is omitted and you shorten the work placement. This allows you to complete your master's degree in 3 semesters with 90 ECTS. You can find out everything you need to know from your study advisor.
Master Sales Management - Best Equipped for the Luxury and Consumer Goods Industry
The Brand Management Master combines business management knowledge with different focal points, which qualify for activities in marketing, trade, purchasing or sales in the luxury and consumer goods industry.
In addition to project work and excursions, the Master Sales Management also includes a twelve-week practical phase. The majority of their lecturers have practical experience and work in companies such as Montblanc, Hugo Boss or Procter & Gamble.
#In the Middle of Practice
Welcome to Armani!
All unique pieces: The trousers in S, the suit in M or the jacket in L - each piece is available exactly once in the Armani store on Düsseldorf's Königsallee. But the location of the shops and availability are only two characteristics of exclusivity. In a conversation with store manager Evangelos Tsangos, the master students Luxury, Fashion & Sales Management got a picture of the Armani philosophy, the concept of the stores and the collections of one of the most famous luxury brands in the world.
Discover International Trends
In addition to practical relevance, internationality plays an important role in the Fashion Master. Your studies in Luxury Management include
- an integrated semester abroad at one of around 190 partner universities - e.g. in the fashion hotspots Paris, Milan or New York,
- on request a second international degree (Double Degree) at a partner university and
- an intensive training of your English skills. Depending on the campus, you will study 100% in English.
#On the Move Internationally During the Studies
Servus from China's largest city
As a fashion management student, Christina Exner did not choose a typical fashion capital like Paris or London for her semester abroad, but Shanghai. "I was particularly attracted by the idea of experiencing a completely new culture and finding my place in a global metropolis alongside 25 million other people." One of the many highlights for Christina was a visit to Shanghai Fashion Week.
How Can I Apply?
The Master Sales Management is not restricted by a “Numerus Clausus” (NC). Instead, there is an internal entrance test of the university, which tests your motivation, your abilities and your personality structure.
#Springboard to Your Career
Passion for fashion turned into a career
"There is a lot of room for new ideas in my job. I am independently responsible for the support and further development of the blog. I work on the planning, implementation and evaluation of all trade marketing measures and support the PR activities." During her fashion management studies, Nadine was able to gain her first practical experience and expand her network through internships and working student jobs. "The studies were the perfect mix of theory and practice, so I was well prepared for my career start."
For us, contact with universities is a fundamental pillar of successful personnel marketing. Through direct contact with ISM students in the form of lectures, we were able to position L'Oréal as an attractive employer brand and find out what potential employees associate with us as an employer. This has improved the levers that determine the attractiveness of employers within the target groups of students and graduates.
Rolf Sigmund, former Managing Director, L'Oréal Germany GmbH
Do you have any questions about studying? Please contact us!
+49 151.41 97 68 03
They will be answered from Monday to Friday 10:00 a.m. – 03:00 p.m. or the next working day at the latest.
Dortmund & Cologne Campus
+49 231.97 51 39-42
Frankfurt/Main & Stuttgart Campus
+49 69.66 05 93 67-49
+49 89.2 00 03 50-42
Hamburg & Berlin Campus
+49 30.3 15 19 35-101