Program Content

2nd Semester

Principles of Finance

• Investment Theory & Finance (3 ECTS)
• Cost Accounting (3 ECTS)

 Analysis & Decision Making

• Advanced Strategic Management (2 ECTS)
• Business Development (2 ECTS)
• International Business Game (2 ECTS)

International Marketing

• Global Marketing Management (2 ECTS)
• Customer Relationship Marketing (2 ECTS)
• Advanced Market Research (2 ECTS)

The Environment of the International Enterprise

• Corporate Controlling (2 ECTS)
• International Financial Management (2 ECTS)
• International Business Law (2 ECTS)

Managing the International Enterprise

• Innovation Management (2 ECTS)
• Supply & Process Management (2 ECTS)
• Project Management (2 ECTS)

3rd Semester

Financial Planning & Rating

• Business Planning & Modelling (3 ECTS)
• Rating (3 ECTS)

Leadership Skills

• Corporate Governance & Business Ethics (2 ECTS)
• Negotiation, Communication & Executive Presentations (2 ECTS)
• Leadership & Change Management (2 ECTS)

Applied Knowledge

• Management & Planning of Consulting Projects (2 ECTS)
• Consulting Project (4 ECTS)

Elective modules (2 out of 3):

International Controlling

• Financial Risk Management (2 ECTS)
• Business Planning & Venture Capital (2 ECTS)
• International Financial Reporting (2 ECTS)

International Operations

• International Operations Management (2 ECTS)
• Global Sourcing & Logistics (2 ECTS)
• Business Modelling (2 ECTS)

Digital Marketing

• Online Marketing, Online Advertising & Social Media (2 ECTS)
• E-Marketing & E-Commerce (2 ECTS)
• Mobile Marketing (2 ECTS)